Also includes:

Decide whether you want to run an availability search for your trademark or start the application directly.
Tell us what your trademark is and answer a few simple questions.
Select the goods you sell and/or your area of activity
All set! We'll handle all the paperwork and file your trademark application.
Start your trademark registration application from the comfort of your home or office in just a few minutes, without having to travel to IMPI or wait in line.
Many filings drag on needlessly, generate extra costs, and in extreme cases are submitted with irreparable errors because the applicant doesn't know IMPI's formalities and requirements. Your application will be filed by one of our experts, so you won't run any of these risks.
Securely online, or directly at a bank branch or convenience store.
Automatically, for any news regarding your trademark application.
You won't have to follow up on the application yourself
Your trademark application is handled online, so you'll receive all documentation directly in your email. You can also view it in the TRADEMARK SOLUTIONS user portal.
You don't need to be a Mexican citizen or be in Mexico to apply for your trademark.

Also includes:
Delivery of the registration certificate once your trademark is granted
Monitoring service: we'll let you know if someone tries to register a trademark identical or similar to yours
Important notices during the life of your trademark: forget about having to remember key dates; we'll let you know when you need to meet the filings required by law to keep your trademark active
Includes everything in the Gold package, plus:
Defense of your trademark if IMPI objects to the application for being similar to a prior trademark or for not being registrable
Includes everything in the Platinum package, plus:
In the third year after your trademark is granted, we'll file the Declaration of Use for your trademark.
This filing is an essential requirement: if you don't submit it, IMPI will consider your trademark abandoned even though it's already registered.
Additionally, most traditional law firms charge extra for each service.